5 Ways to Boost Ticket Sales
by India McCarty –
One of the best ways to build a solid fanbase is through live performances. As you start your career, you might find yourself playing in places with built-in audiences, like restaurants or bars, but as you move on to concert venues, you’ll need to figure out how to sell tickets.
Here are some tips on how to generate ticket sales!
First, make a good poster. Visuals are a great way to get people’s attention, so you want your flyer to stand out. Besides having your picture on it, the poster should also include the band or artist name, venue, date, artist website, venue website and contact information, venue address and ticket information.
Promote online. Create a Facebook event and send invites to fans. You could also create targeted ads to reach out to people in the area who might be interested in your music. In addition to posting on your social media accounts, make sure that the venue you’re playing at also posts about your show.
Reach out to local newspapers and radio stations. People might say that print and radio are dying media forms, but they still have a lot of power! You can also reach people you might not have normally by using traditional media. Send emails to local stations and entertainment writers with all the details of the show and links to one or two performance videos.
Get friends and family to come out! Having familiar faces in the audience will make you more comfortable and make the show better. And don’t just stop with your friends and family; if you’ve got a band, tell them to invite people. You’ll end up with a good size crowd for your show!
Lastly, don’t forget about door sales. Today, almost all ticket sales are done online, so it’s easy to forget that you can still sell a significant amount of tickets in person. Make sure there’s a box office set up or an app on your phone that allows you to sell and scan tickets.
These are just a few ideas to help you sell more tickets. Different strategies and methods work differently for everyone, so if one way doesn’t work, don’t give up! These ideas should get you a good, solid foundation to start with for selling more tickets and creating a sizeable audience for your show.